Advocado: The Loyalty App Bags Home Most Innovative Techonology & Best Commercial Team at Spark Awards 2017

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Advocado...

Some of you might have already heard about Advocado – a cloud app which generates real cash flow for business owners, big & small. If you have been following me very closely, I’ve also shared about some of the F&B establishments (Tin Hill Social, Beast & Butterflies, Hook on Steamboat and the list goes on) that are using Advocado as a platform to reach out to more consumers. Consumers like us also stand to gain perks from utilizing the Advocado app. For instance, you can share your unique link from the app to your friends and enjoy a special discount. In short, Advocado emphasises the ease and flexibility of enrolling a customer within 20 seconds, without the need of issuing physical cards or even getting consumers to download apps.

Last night, Advocado celebrates its 1 year anniversary by bagging home the prestigious “Most Innovative Technology” & flattering “Best Commercial Team” honours at Spark Awards 2017 at Intercontinental Hotel Singapore! A heartfelt congratulations to the Advocado team as they have come such a long way since they have started in 2016. Now, they have more than 400 merchants signing up with them and I can’t wait to see more because that also means more perks for us when we dine at the F&B establishments associated with them.

From Left to Right (Ron Lee - Chief Technology Officer, Joval Gan - Co-Founder & Chief Revenue Office and Eric Chia - CEO)

“Our merchants’ success is very important to us. What’s coming up next is that we will dive

deeper into leveraging technology to help our merchants & brands be even more engaging

using loyalty automation. We have something in the tech pipeline, and we call it Advocade. It’s like a smart and relentless bot that helps your businesses on consumer engagement. And we are really excited to see the lives of our merchants being made a whole lot easier with Advocade in the later part of the year. Internally as a company, for the remaining of the year, we shall focus on solidifying the foundations of the new markets we’ve entered, to prepare for the explosion in growth in those markets next year.” Said CEO Eric Chia on the future plans of Advocado.

“When my tech team & I made a decision to takeover Advocado's development when it was still a Minimal ViavIle Product (M.V.P), we started believing the fact that we have chosen to develop a clever, innovative and user-friendly technology. And we worked hard to overhaul it! It was definitely a proud dad's moment when the awards were announced - a result of my boldness to embrace new & elegant technology without the fear.” Said Chief Technology Officer, Mr. Ron Lee about the company’s success.

“Collectively, our team has more than 40 years of experience in customer service and in

understanding merchants’ needs. All these experiences have been fused into building

Advocado’s technology and in creating a system that ensures our merchant’s success. For

example, we created a Customer Success Department (CSD) to ensure that Merchants are able to get onboard and implement Advocado with great success. We also have a Marketing

Strategies Department (MSD) to help our merchant to market their brand with the aim of

bringing in new businesses.” shared Co-founder & Chief Revenue Officer, Mr. Joval Gan.

To find out more about Advocado, head to www.advocadoapp.com

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